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12. July 2012

Beyond Sport Award

AMANDLA EduFootball wins Beyond Sport Award 2012

The winners of the Beyond Sport Awards 2012 were revealed in London on Wednesday 25th July during the annual Beyond Sport Summit with AMANDLA EduFootball receiving the ‘Sport for Conflict Resolution Award’.

Francois Pienaar, captain of the 1995 Rugby World Cup winning South African team, presented the award for ‘Sport for Conflict Resolution’ to AMANDLA EduFootball for its unique Crime Prevention Initiatives that are incorporated in the AMANDLA Safe-Hub Model. Through educational football activities such as the ‘Night League Programme’ AMANDLA could significantly reduce the crime rates within the Safe-Hub’s catchment area. The AMANDLA Night League provides up to 400 young men with an attractive pro-social activity in crime infested areas that have little other recreational options for young people. The league aims to support young men in making positive life choices enabling a safer community environment. After being shortlisted 2011 in the category ‘UNICEF Sport for Education’ this year’s award is an outstanding achievement for this young and ambitious organisation.

The summit hosted speakers and presenters such as Tony Blair, the former British Prime Minister and Chairman of the Beyond Sport Ambassadors, five-time Olympic champion Ian Thorpe, five-time ice skating world champion Michelle Kwan, Olympic legend Bob Beamon, Professional Footballers’ Association (PFA) chairman Clarke Carlisle, NBA legend and activist John Amaechi as well as sporting icons Muhammad Ali and David Beckham. The Summit’s other winners included projects and organisations from all over the world.

AMANDLA EduFootball will receive a bespoke package of support consisting of consultancy from PricewaterhouseCoopers, Monitoring & Evaluation support from inFocus and USD 10,000 in funding. AMANDLA has received global recognition and will continue to benefit from in-depth profiling of its work through Beyond Sport’s channels and global network. 322 entries from 135 countries were in the race for the Awards presented in eleven categories including topics like education, health, environment and social inclusion.

Florian Zech, Managing Director of AMANDLA EduFootball, emphasised: “This is a great achievement for our still young organisation and, of course, for our whole team! Winning the Award further motivates us to follow our goal of replicating the AMANDLA Safe-Hub model globally enabling access to a safe platform for holistic learning and personal development for children and youth.”

Nick Keller, the Founder of Beyond Sport, said: “These projects change lives and communities to an astonishing level. It is a privilege to meet, highlight and support the amazing leaders who drive them, and recognise the very best work in this hugely important sector.”

For more information on Beyond Sport and the Beyond Sport Awards, visit www.beyondsport.org

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